ESWC 2011 Malaysian Qualifiers for Paris at MyCORE Cyberjaya

Media Release

FIFA11 console game enthusiasts to qualify for global e-sports tournament, ESWC in France

CYBERJAYA, 26 September 2011 – Go International Group, Malaysian licensee of Electronic Sports World CupTM (ESWC) — the ‘Olympics’ of professional e-sports invites FIFA11 (PS3 console) enthusiasts to register for the ESWC 2011 Malaysian Qualifier to be held at MyCORE cyber centre in Cyberjaya this 2 October 2011.

Cyberview hosts Electronic Sports World Cup 2011 Malaysia

One champion will represent Malaysia at the global ESWC Grand Finals from 20-25 October at Paris Games Week in the stadium of Porte de Versailles, France – a much larger venue than last year’s finals at Paris Disneyland. The video games event is expected to attract over 15,000 youngsters from all around the world where the best pro-gamers will compete for this year’s prize pool of US$200,000.

The ESWC Malaysia Qualifiers will be held at MyCORE Centre, a state of the art computer games and research operations centre located at Cyber 8 in Cyberjaya. Ir. Hafidz Hashim, Managing Director of Cyberjaya’s landowner Cyberview Sdn Bhd said, “Cyberview advocates competitive e-sports tournaments like this because it exposes Malaysian youth to the competitive and industry opportunities presented by gaming on an international level. With the current and upcoming MyCORE initiatives targeted to the next generation of ICT-savvy cybergamers, we expect to see many more rising talents who will contribute greatly to the Malaysian creative content development industry.” Apart from sponsoring the venue for the Malaysia Qualifiers, Cyberview is also contributing RM10,000 towards the tournament. FIFA11 enthusiasts are invited to register online at http://www.feyst.com to participate. Registration costs only RM15 per person. “We’ve subsidised the registration fee to encourage more FIFA11 players to participate in this tournament. We believe there are a lot more players out there, so we look forward to welcoming you!” said Jasmine Low, National Director of ESWC. Besides the tournament, Go International E-sports Cup (GO.esc) will organise free casual game play in Counter Strike 1.6, Counter Strike Source and Left 4 Dead 2. Visit our website for the latest updates.

The prestigious e-sports competition ESWC Malaysia is a part of the Indie Youth Fest World Tour (FEYST11) program where youth will strive and challenge themselves in order to be selected as Malaysian representatives at international e-sports tournaments and music festivals.

Ends.

Note to the Editor:

Interviews with Malaysian pro-gamers or game industry spokespersons can be arranged. Kindly email us at novapr@gmail.com.

ESWC Inquiries:

Jasmine Low
National Director,
ESWC 2011 Malaysia
c/o Go International Group Sdn Bhd
HP: +601seven 62three 0288
Email: jasminelow [at] gointernationalgroup.com

Media Inquiries:

NOVApr – A division of Go International Group
Tel: (603) 7727 0093 |
Email: novapr [at] gointernationalgroup.com

Tournament Inquiries & Registration:

Tournament Manager,
ESWC 2011 Malaysia
Email eswc [at] gointernationalgroup.com

FACT SHEET

Go International Group Sdn Bhd (Malaysian Licensee / Organiser)

A marketing and communication solutions company founded in 2006, Go International Group conceptualised and organised the digital lifestyle and music festival, FEYST in 2008. It is the Malaysian licensee for Electronic Sports World Cup France, and is the first company in Asia to bring gamers to DreamHack Sweden. Go International Group is committed to serving the youth community. It produces signature events like FEYST to empower young Malaysians to make their mark in the world. The group has pledged to enhance e-sports via its alignment with international festivals like ESWC France, DreamHack Sweden and Digital Youth Awards Shanghai. The company also produces concerts, corporate events and marketing communication campaigns for clients. Visit http://www.gointernationalgroup.com.

About Cyberview Sdn Bhd (Co-sponsor)

Cyberview Sdn Bhd is an active community builder, dedicated to its unique relationship with Cyberjaya, as the landowner and entity spearheading its development. Cyberjaya is the nucleus of MSC Malaysia and the country’s first intelligent city. Home to 500 companies, comprising a mix of small and medium-sized enterprises and multinationals, Cyberjaya is the symbol of the country’s advancement into the world of information technology. Cyberview Sdn Bhd continues to differentiate Cyberjaya from other Cybercities by strengthening its position as nucleus of MSC Malaysia.

About MyCORE (Official Venue)

Malaysian Cybergames Operations & Research (MyCORE) is founded by Cyberview Sdn Bhd as a smart partnership initiative with government endorsement for the establishment of an industry development centre for electronic games. It covers – but is not limited to – Model Cybergames games centre, Cybergames training and workshops, Cybergames technologies and research and Cybergames events and tournaments. MyCORE encourages and promotes content/games developed by local MSC Malaysia companies nationwide as well as PC ownership through the games industry, thus indirectly supporting the nation’s broadband adoption push, HSBB.

About FEYST11 MALAYSIA

FEYST11–which encompasses of the 4th Indie Youth Fest, Digital Delirium Xpo and Go International E-sports Cup–supports and creates awareness about digital lifestyle, video gaming and independent music by regularly showcasing young talent in music and video gaming. The annual Indie Youth Fest (www.indieyouthfest.com) acts as a hub to meet, network and perform. The community of indie musicians, singer-songwriters, poets, beatboxers, bloggers, pro-gamers, technopreneurs and filmmakers come together to learn, exchange ideas and showcase their talents at this one-of-a-kind festival. Since its inception in 2008, the Indie Youth Fest has created exposure for talented young Malaysians in their respective areas and given them opportunities to showcase their abilities both locally and around the globe. The Digital Delirium Xpo and Go International E-Sports Cup is also where amateur and professional video gamers compete for a chance to represent Malaysia on an international scale. 35 young Malaysians have participated in major e-sports competitions and music festivals such as the ESWC at NVISION 2008 in San Jose, USA; the Malaysia Fest in Sydney, Australia; DreamHack in Jönköping, Sweden; and most recently, the Electronic Sports World Cup in Paris, France.

FEYST is the Malaysian partner for the following international festival partners:

DIGITAL YOUTH AWARD @ WORLD EXPO
The Digital Youth Award (DYA) Program at the World Expo 2010 Shanghai is a unique project created to promote and strengthen youth cultural exchange, friendship and education via various forms of digital entertainment. The program encompasses activities in two main digital categories – music creation, and digital sports with two exhibition categories in robotics science and interactive fitness. ‘Heroes of Newerth’ (HoN) has been chosen as the official international game title, in which the country qualifiers in e-sports will take place. The Digital Youth Award program is produced by 3K Entertainment Pte Ltd., a joint venture company between the CPL and DreamHack. More at http://www.digitalyouthaward.net.

ELECTRONIC SPORTS WORLD CUP FRANCE
ESWC originated from community Local Area Network (LAN) parties in Paris, France. In 2007, the e-sports phenomenon attracted tens of millions who watched the World Finals On-Stage Show broadcasted live each year via TV, IPTV, Mobile, Internet and gaming devices. There, 35,000 visitors attended the community convention while 750 of the best pro-gamers from 51 countries competed for the USD$250,000 prize pool. ESWC is the world e-sporting benchmark and the ONLY Credible Sanctioning Body for Video Games Competitions.

DREAMHACK SWEDEN – WORLD’S LARGEST COMPUTER FESTIVAL
DreamHack is the world’s largest computer festival and holds the official world record as world’s largest LAN party in the Guinness Book of Records. During 2009 DreamHack reached over 200.000 unique visitors with its live activities around the World. DreamHack holds several festivals each year, BYOC Qualifiers and expos. The Spring Season ends with the Season Finals at DreamHack Summer and the Fall Season ends with DreamHack Winter. The major festivals take place during 4 days, 24-7. All of DreamHack’s festivals are alcohol and drug free and open to all ages. For more information go to http://www.dreamhack.se.

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