SEPHORA beauty enthusiasts revel in Penang


For Immediate Release

KUALA LUMPUR, Malaysia, July 26, 2013 — French beauty retailer SEPHORA threw a party to be remembered at its newly opened maiden store in Gurney Paragon Mall today.

Sephora's maiden store in Penang is at Gurney Paragon Mall

Sephora Singapore & Malaysia GM, Afif Haddar and team at its maiden store in Gurney Paragon Mall, Penang

Since its store opening on 23 July 2013, SEPHORA has made a mark as THE place ‘Where Beauty Beats’ and brings an unparalleled collection of prestigious products from Dior, Clinique, Estee Lauder, Lancome as well as from edgier brands like Bare Minerals, Benefit, Make Up For Ever, Urban Decay alongside its own Sephora Private Label.

Afif Haddar – SEPHORA General Manager for Singapore & Malaysia, hosted the party to celebrate the brand’s first store in Penang. The event was open to the public and graced by over 300 beauty enthusiasts. Amongst invited guests were Dato’ Daisy Ooi, the Group Managing Director of Hunza Group and members of the media.

Dato’ Daisy Ooi, Group MD of Hunza Group pictured with Afif Haddad, GM Singapore & Malaysia of Sephora (second from left) and French models.

Team SEPHORA kicked off the evening with a dance routine, rehearsed specially for the guests. Those who attended were treated to light refreshments, prize/gift giveaways, beauty treats in nail, lip and lashes and attractive storewide promotions. Guests were left ecstatic for more excitement!

Beauty services offered at Sephora’s Gurney Paragon Mall party on 26 July 2013

Electronica band, The Empress had lead singer Sharon Chong dressed in tune to the popular hits she delivered from the 1980s whilst the Avant Garde Make-up Show curated by Jo Disaya T. featured 12 models in eclectic make-up creations.

12 models featured at the Avant Garde Make-up show curated by Jo Disaya T.

The Empress, electronica band

Lucky contestant, Nikki Butterfield from Penang won RM500 worth of products from an earlier Polaroid photo-taking creative contest.

Covering more than 3,000 square feet in size, SEPHORA’s easy-to-wander environment is a wonderland for beauty junkies and newbies alike. SEPHORA is hip, fun, cool, interactive, sophisticated and committed to carrying beauty and cosmetic brands with superior quality and spectacular colours.

SEPHORA Penang expands the SEPHORA Malaysia beauty revolution, joining the ranks of stores in over 27 countries. Northern Malaysia customers can now easily access the latest beauty trends and products.



Sephora is a visionary beauty-retail concept founded in France in 1970 and acquired in 1997 by Paris-based LVMH Moet Hennessy Louis Vuitton, the world’s leading luxury products group.

Note to Editors:

Hi-resolution images are available upon request.

Media inquiries:
Jasmine Low
hp: +6017-623-0288


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s